Notes for owners who
built something real

Practical advice on websites, AI, and operations, written for Denver small business owners who are too busy for fluff.

All Posts Tips & Advice Industry News
Tips & Advice
Claude for Small Business Owners: How I Use It
October 2026·6 min read

How I use Claude for SOPs, client emails and proposals: one chat per job, rules set once in a project, and the prompts to copy.

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Tips & Advice
Why Word of Mouth Marketing Isn't Enough Anymore in Denver
October 2026·5 min read

A referral used to close the sale. Now it starts a search — and 54% of people check your website after reading good reviews. Here's how to make sure the search ends with a call.

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Industry News
Google Business Profile Q&A Is Gone: What Replaced It
September 2026·5 min read

The Q&A thread customers used to post on your Google listing is gone. An AI assistant answers them now — using whatever you left behind. Here's what to fix this week.

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Tips & Advice
Website Audit Checklist: 5 Checks in 5 Minutes
August 2026·5 min read

A homeowner in Westminster pulls up your site while her kitchen floods. Four seconds in, she taps back and calls someone else. Five checks you can run from your phone.

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Industry News
Google Local Pack SEO: The Map vs the AI Answer
August 2026·6 min read

Google's AI answers and the old three-pack don't always name the same businesses. What the research shows, and what to fix first.

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Industry News
How to Get Your Business to Show Up in AI Search
August 2026·5 min read

AI search is changing how Denver small businesses get found on Google. Here's what's happening — and the three things to fix before you lose ground.

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Tips & Advice
What Can AI Do for My Business? No Hype, Just Useful
July 2026·5 min read

Your phone rang twice while you were up a ladder in Wheat Ridge — and both callers hung up and dialed the next name. Here's what AI can genuinely do, and where it's still hype.

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Industry News
Google Core Update May 2026: What to Check
June 2026·6 min read

Google finished its second core update of the year on June 2. Here's what Google says drives local ranking, and three things to check before the next one.

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Tips & Advice
Website Design for Contractors: 5 Things Yours Needs
June 2026·4 min read

Most Denver trades businesses lose new customers before they even pick up the phone. Here's what your website should be doing — and probably isn't.

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Tips & Advice
Small Business Website Checklist: 5 Things It Must Say
June 2026·5 min read

A practical checklist for Denver owners — the five things your website should say to win local customers, and how to tell if yours falls short.

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